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12. Marketing that Sells!
Program Marketing that Sells 2013
REGISTRATION - hotel Saffron
"When the marketing "must" sell."
Modern way of a consumer hunt
What is "Lead Generation" and why we should deal with it?
1. Coffee break
PANEL DISCUSSION - Marketing that Sells!
Generovanie obchodných príležitostí tzv. leadov
Creating brand meaningfully: commercial semiotics
This presentation will reveal:
- Why semiotics is a key research tool for connecting with customers subconsciously,
- How the changing cultural influences affect brand awareness,
- Why understanding a culture helps to the brand to recieve a strategic and creative decisions.
PR attack to the brand / product - a threat or an opportunity to gain new customers
2. Coffee Break
RAJO and children city of proffesions - interactive exhibition associated with the experience
Shopping mall is not just about retail
Thank you for register.
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