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13. Marketing that Sells!
Conference on how to make such marketing to increase business performance.
PROGRAMME - Marketing that sells! 2014
REGISTRÁCIA účastníkov - hotel Saffron
Case study: You have only 1 boss - the customer
Case study: 58,000 banners strictly according to each user
Case study: How to harmonize SEO, content marketing & communication in soc. networks with Person
Case study: How to keep the attention of a teenager for 10 min and open thousands of new accounts
1. PANEL DISCUSSION: Personalized marketing across multiple online channels
Unconventionally, digital and interactive POS and POP
Short case studies about beer mobile apps. Become a partner and Know your Pilsner - as we have succeeded to perform miracles with our customers directly in the bars.
How can we gain more satisfied customers through online channels.
Times are changing. How we started a new way to communicate with customers, which is cheaper and more efficient than the traditional approach.
2. PANEL DISCUSSION: Customer loyalty
Topic 1: Relationship between brand and customer loyalty
Topic 2: Loyalty cards, programs etc.
Coupon marketing as an important source of acquisition of new customers.
A perspective on how to implement a successful campaign in the form of coupon marketing.
Complete change of communication strategy
An overview of how we can bring to the established society "Rock n Roll's" revolution and build a functioning and successful company.
Selling as a Service for Customer
Nowadays we are not selling to customers, we are selling for customers. Perfectly performed upselling and cross-selling makes us happy, but it is secondary and easy to read for experienced customer. However, even demanding customer can be satisfied by well chosen service.
How to prepare event - Festival profitable? What it will return for sponsors and partners?
Current Trends - linking online and offline communications.
Printed as a tool to increase the effectiveness of electronic media - how to do it.
The origins and genesis of OLIVIA brand shoes. Mistakes that we made and it is better to avoid them. Expanding of a brand abroad. Brand of online shop vs. stores.
Cena on-line prenosu: 159,- EUR bez 20% DPH (190,80 EUR vrátane DPH)<br />
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